INTRO TO CANVA FOR AUTHORS – #RRBC @ammanay

December 1st thru 3rd, we premiered the RAVE REVIEWS BOOK CLUB’S first annual WRITERS’ CONFERENCE & BOOK EXPO!

This conference featured some of the most talented writers and authors within RRBC and presented sessions on every imaginable area of the literary landscape.  If you missed it, you missed a treat!

Although the WC&BE has ended, we’d like to share with you some of the special sessions shared there by our amazingly talented Presenters, as we prepare for the 2017 WRITERS’  CONFERENCE & BOOK EXPO!

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INTRO TO CANVA 

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A. M. Manay

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Canva is a web-based tool that has both free and pay versions. It is intuitive and easy to learn how to use as long as you’re reasonably comfortable using a computer. They have a library of free art as well as stock photos available for as low as $1 for a single-use license. They have a large number of fonts and other elements, and you can make your work as simple or complex as your skill and time allow. They have many pre-sized templates for various commonly used marketing and social media uses, but they can also do custom sizes, like you might need for, for example, a Createspace paperback cover file.

Basic Instructions for creating a Twitter marketing graphic for your book:

1) Sign up for a free account. Choose “Create a Design,” then “Twitter Post.”

2) Click on “Uploads.” Then, upload your book cover as a jpeg file. You then click on your cover and place it on the template. You can change the size of the cover as well, or rotate it.

3) If you have your own photo you want to use as the background, upload that as well. If not, choose a color under “Backgrounds” or click “Elements” then “Free Photos” to choose a photo.

4) You can then click on any image you’ve placed and resize, crop, move back or forward, or apply a filter or transparency to enhance the look.

5) Click on “Text” to insert text. You can change the font, color, and transparency of the text to make it readable and eye-catching. If your text is hard to read, try blurring the background image slightly under “Advanced Options” in the “Filter” menu. Or you can go to “Elements” and insert a shape to go behind your text. You can change the color of the shape and even make the shape partly transparent so your background image can still be seen.

6) When you are happy with your graphic, save it and download as a jpeg or png file. You can then attach the file to your tweets.

We learn best by doing, so I would encourage you to play around with it if you have the time. I find my tweets get much better response when they include an eye-catching, attractive image.

I hope my tutorial has been helpful to you.  Thanks so much for stopping by.

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